Hi All,
Check out this video of our Daily Energiser activity for Bassetts, what a fun spectacle to see on your way to work!
We ran this live marketing campaign as part of the national launch of the new energy sweets from Bassetts – portable pastilles which helps the busy commuter avoid the usual dip in energy levels experienced during the day.
The campaign was designed to reach the audience during a typical day in the office. Beginning with early morning activity in mainline railway stations, with our fantastic dance troupes. In addition we had field teams which targeted offices directly before hit squads appear in high density pedestrian ‘hotspots’ in the early afternoon.
Overall a fun campaign to work on, and altogether an engaging experience for commuters and office workers alike. You can also check out some pictures of the campaign on our flickr page here.